About me
My name is Andy Le and I have been working in the design industry for over 8+ years. I aim to create visually appealing experiences and art that will effectively communicate brand messaging to audiences.
Over the years, I've honed my skills through diverse freelance and work projects. I consider myself a versatile professional, capable of seamlessly shifting between various design undertakings, encompassing digital marketing assets, print designs, to intricate video editing. My passion lies in developing and enriching brand visuals to narrate compelling stories and effectively amplify their mission.
House of Cranes
House of Cranes is an apparel company I started in early 2021. It initially was a way for me to share my graphic design work and photography in late 2019, but over time I found a "why" for the company and it evolved into a clothing company with the intention of spreading a message of positivity and hope.
Its goal is to spread a message that empowers individuals to tap into their inner strength and overcome adversity. To create a community that celebrates resilience and positivity, and encourages individuals to pursue their passions with confidence and purpose.
Starting this company allowed me to hone my creative skills and broaden my horizons in various design fields. I can experiment with different forms of photography, video editing, AI creation, and 3D modeling. These skills will allow me to improve my graphic design skills. Additionally, I'm learning skills including how to run an e-commerce site, build a brand presence, do digital marketing and build a community.